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Nordea’s roots date back to 1820s Copenhagen, when a local savings bank first opened its doors for business. Over time, we have grown to become the leading financial institution in the Nordics, offering a wide range of financial services. Our essential role has always been clear: to help our customers realise their dreams and aspirations, while supporting the development of Nordic societies. Across our four home markets of Denmark, Finland, Norway and Sweden we serve a broad range of customer segments – from private households and small businesses to the largest Nordic enterprises. We have a strong market position within our four business areas: Personal Banking, Business Banking, Large Corporates & Institutions and Asset & Wealth Management. Our values are deeply rooted in the open, progressive and collaborative Nordic societies. Nordea is a place where people are passionate about customers, collaborate across the organisation, feel a true sense of ownership and have the courage to do what is right. In fact, our name encapsulates the Nordic idea of constantly improving, of making tomorrow a bit better than today.
Sustainable development is the development that meets the needs of the present without compromising quality and operational standards.
Not minding the industry or Economic Sector, we are there to offer our sterling services to boost business performance.
We have been helping our customers realise their dreams and aspirations for 200 years. That makes us proud – because when our customers succeed, we succeed. Follow the timeline to take a journey back in time with us through two centuries in the banking business.
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Creating best-in-class omnichannel customer experiences is our way to modernise relationship banking. We aim to offer a consistent and seamless experience to our customers – online, over the phone and in person. Our approach combines the personal advice and human touch of our expert advisers with the convenience and personalisation that modern technology offers.
We are continually investing in key areas in support of our vision. In recent years, we have strengthened in lending, savings and payments, as well as developed our offering for large corporates in areas such as cash management and trade finance. Supported by our strong financial position, we have also made selected bolt-on acquisitions to support our portfolio and growth. Our focus is always on profitable growth opportunities that support our ability to grow income faster than costs.
Being the largest Nordic financial services group brings strategic and cost advantages, creating opportunities for greater operational efficiency and superior value creation. We use digital technologies, analytics and, increasingly, AI to simplify bank processes, drive productivity improvements and deliver digital banking services efficiently. Such technologies also play a critical role in our efforts to combat financial crime and bolster cybersecurity, thus ensuring Nordea is a safe and strong partner. .
To achieve our key priorities, we have activated two key levers. One is to become a digital leader, recognising that digital technologies are key to providing exceptional banking services today and in the future. The other is to integrate sustainability into the core of our business, as we aim to support our customers in their transition to sustainable business models.
We have built one of the best digital offerings in the industry. Our future as a digital leader is all about making banking easy and accessible. We want our customers to have the freedom and independence to manage their finances when it is most convenient to them. In 2023, use of our digital services reached a record high, with our customers logging in more than 1.4 billion times.
Customers can apply for a mortgage via the mobile banking app, receive a digital loan promise within minutes, sign mortgage agreements digitally, and easily switch between variable and fixed interest rates. Savings through digital channels now correspond to 63% of all retail savings transactions. Moreover, through a chat function on our websites, customers can receive a quick answer to any question.
As we grow our digital offering, we are constantly finding new ways to be personal, expert and responsible in our interactions with customers. The human touch of Nordea will never go away, no matter how our customers choose to bank with us.
“Over the years, I have worked with many banks and have found that working with Nordea Bank was by far the most professional that I have ever had. I would encourage everyone to bank at Nordea Bank. Not only has the bank met all my business and personal banking needs, but has done so with a willing, happy and energetic staff.”
“It is a great pleasure to do business with you. The young gentleman, Mr. VanDerHeide, helped me to open my account. His outstanding courtesy made me feel that I was in the right place to do my business. As a Spanish speaking customer, he spoke to me slowly to make sure that I understand his information and that, I appreciate very much”